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Movit Africa gives Masaka traders tuk-tuks to boost distribution
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Movit Africa gives Masaka traders tuk-tuks to boost distribution

Watchdog Uganda about 4 hours 2 mins read

Masaka, Uganda — Movit Africa has given tuk-tuks to three long-standing cosmetics traders in Masaka and Kyotera, saying the vehicles will help them move more stock, cut transport costs and reach more customers.

The recipients are Senalim Hakim of Senah Cosmetics in Masaka City central business district; Kalungi K of Kabonera Cosmetic Agency in Masaka City; and Joseph Katongole of Mombasa Traders in Kyotera town. All three have stocked Movit products for more than 20 years.

The company said the traders were chosen for their long relationship with Movit, their consistent stocking of its products and their role in extending the brand’s reach. It said they had served both as retailers and as a link between Movit and consumers in Masaka, Kyotera and surrounding areas.

Movit said the tuk-tuks were meant as more than a reward for loyalty, describing them as business assets that would let the traders carry larger quantities, cut delivery times and costs, and reach customers beyond their immediate areas.

Yasin Mbowa, Movit Africa’s trade marketing manager, said strengthening the last mile mattered to both the company and the partners who connect its products to consumers.

“The last mile is where our products ultimately meet the consumer, and our trade partners are central to making that connection possible,” Mbowa said. “For our trade partners, these tuk-tuks provide an opportunity to reduce transport challenges, carry more stock, reach more customers and grow their businesses. When our partners grow, we grow with them.”

The company said the handover was part of a broader approach to recognising trade partners for their consistency, performance and long-standing ties to Movit.

 

The post Movit Africa gives Masaka traders tuk-tuks to boost distribution appeared first on Watchdog Uganda.

This article was sourced from an external publication.

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